Don Short & Robert Del Grande are good friends that share a Love of Gin. Together they form New Artisan Spirits, an artisan spirits company dedicated to modern interpretations of plant-based spirits.    

They have complementary skills ...

Don was an International Executive for Coca-Cola, holding CEO roles in India, Africa & The Middle East, and at Minute Maid.  He oversees the marketing and strategy for the company.


Robert is a James Beard awarded Chef.  He holds a PhD in bio-chemistry.  Robert oversees product development for the company.    

They both share a love of the arts & architecture ... Don designing the Skyline Bottle and the unique Palindrome name ... ROXOR (rox' or) ... on the ROX, shaken OR stirred.  And Robert, the curator of this incredible Gin recipe.